Show up with a reason to care.
Strategy, Google and Meta campaigns, ad copy, images and short videos, built around your offer and agreed scope.
ONE PARTNER. YOUR ENTIRE LEAD-GENERATION OPERATION.
LESS GHOST TOWN.
MORE BUSINESS.
Your entire lead-generation operation, handled.
We build and manage everything from the first ad to the inquiry, so your team can focus on turning leads into customers.
A LITTLE WESTERN SPIRIT. A LOT OF BUSINESS SENSE.TAKE A LOOK AROUND ↓
STRATEGY TO INQUIRY✳ONE ACCOUNTABLE PARTNER✳YOUR ACCOUNTS. YOUR ASSETS.✳
01 / THE WHOLE OUTFIT
You run the business.
We handle the whole outfit.
One partner to coordinate your lead generation. No juggling a media buyer, a designer, a web developer and someone to explain the numbers.
We plan, build and run the strategy, creative, campaigns, landing page and reporting together. You get one point of contact and a clear view of what is happening. Your team handles the conversations and sales.
Here’s how it comes together ↗
ONE PARTNERALL CONNECTED
BUILT FOR YOUR BUSINESS
02 / A CLEAR PATH TO YOUR NEXT CUSTOMER
From “never heard of you”
to “let’s talk.”
Paid lead generation for service businesses, with every piece working together.
Give attention somewhere to go.
A landing page with a clear message and a clear next step. Design, copy, development and page tracking handled together.
Trade guesswork for visibility.
A dashboard, weekly updates, a monthly review and ongoing testing. Your sales feedback helps us understand which leads become business.
*Confirmed sales appear only when that information is available. Platform conversions and business outcomes stay separate.
BUILT TO MOVE WITH PURPOSE
Big presence.
Measured moves.
Standing out gets attention. A connected plan gives it somewhere to go. We test, learn and improve, with your budget and business in view.
Build my plan ↗BUILT ON TRUSTYOUR BUSINESS STAYS IN CONTROL.
Your investment.
Your assets. Your call.
A partnership should make your business stronger, with a setup you can keep building on.
Yours from day one.
Your domain, ad accounts and measurement accounts stay under your control. We get permission to do the work. You keep access to the source, not just a report.
Numbers you can check.
Know what was spent, what generated inquiries and what turned into sales when that data is available. Clear sources, clear definitions and honest limits.
Keep what we build.
If the partnership ends, your client-specific deliverables go with you. We document the setup and coordinate the handover, including any services that need to move to your account.
Delivered assets and usage rights are defined in your proposal. Third-party licenses, ongoing hosting and software subscriptions still apply.
CASE STUDIESREAL BUSINESS CHALLENGES
Case studies.
From challenge to action.
See how paid media, measurement and sales feedback were used to address different acquisition challenges.
CASE STUDY 01E-COMMERCE / NUTRITION
Acquisition with profitability in view.
Paid media operations
The challenge
An e-commerce operation where acquisition decisions need to account for return on ad spend and profitability.
Work carried out
The work involved coordinating paid media operations, with a focus on Google Ads and Microsoft Advertising, alongside campaign execution, creative assets, conversion optimization and analysis.
The decision principle
A campaign decision is only useful if it makes sense for the business behind the sale.
CASE STUDY 02HEALTH SERVICES
Look past the conversion column.
Measurement & experimentation
The challenge
Platform conversions, recorded payments and first-time customers were not interchangeable measures of acquisition.
Work carried out
The work combined acquisition experiments with a review of measurement across the funnel, identifying inconsistent conversion definitions and a landing-page reporting anomaly that needed investigation.
The decision principle
Check what a metric actually represents before using it to move budget. A reporting anomaly is a reason to investigate, not proof of lost sales.
CASE STUDY 03B2B SERVICES
Follow the lead beyond the form.
Paid acquisition & sales feedback
The challenge
Lead volume alone could not explain meeting quality, attendance, proposals or eventual sales.
Work carried out
The engagement involved creative testing and funnel analysis within an agency team, using feedback from the commercial team to inform acquisition decisions.
The decision principle
Evaluate lead generation alongside the sales process, including the time it takes an inquiry to turn into an opportunity.
Anonymized engagements from our founder’s experience, including work within in-house and agency teams.
FAQ / BEFORE WE TALK
Lead generation.
Your questions, answered.
Why do I need Data Driven Ads?
The clue is in the name. Ad platforms are happy to spend your money; data helps you decide whether they should get more of it. Data Driven Ads connects strategy, creative, campaigns, a landing page and reporting in one managed service, so you can see what is happening and make better decisions about your next dollar.
What does your lead-generation service include?
The agreed package includes campaign strategy, Google and Meta ad management, ad copy, images and short videos, a landing page, page tracking, a dashboard, weekly updates and a monthly review. Deliverable quantities and any additional integrations are defined in your proposal. You do not need to coordinate separate designers, developers and media buyers for this scope.
What types of businesses do you work with?
We work with service businesses across the United States that have a clear offer, capacity for new customers and someone ready to follow up with inquiries. We assess your market, margins and goals before recommending a plan.
Do I need Google Ads and Meta Ads at the same time?
No. Google Ads can reach people actively searching for a service, while Meta Ads can introduce your offer to potential customers. We choose the mix based on your market, budget and available data. Starting with one channel may make more sense than spreading a small budget across both.
How much does it cost?
Setup and monthly management are priced after a discovery call, based on your goals and agreed scope. Advertising spend is separate and paid directly to the platforms. Your proposal specifies deliverables, fees and terms before you commit.
Do you follow up with leads or close sales?
Your team handles inquiries, appointments and sales. We can advise on your follow-up process and use your feedback to improve campaigns. CRM setup, custom integrations and AI assistants can be discussed as separately priced projects.
What do you need from us to get started?
We need account access, accurate business and offer information, brand assets, and the agreed minimum of real photos or videos. More useful source material gives us more to work with. Your team also needs to respond to leads and share sales outcomes.
How quickly will we see results?
There is no reliable one-size-fits-all timeline. Launch timing depends on access, materials and approvals. Performance depends on your market, offer, budget, sales cycle and follow-up. We agree on a launch plan and review early signals without treating them as a promise of future sales.
How do I know the reporting is accurate?
You retain access to the connected source accounts. We explain where metrics come from and separate platform-attributed conversions, actual inquiries, appointments and confirmed sales. Dashboards show only data we can access. Recent figures, including yesterday’s data, may be revised as sources update.
Who owns the accounts, website and creative?
Your domain, advertising and measurement accounts stay under your business control. You retain the client-specific landing page, campaign assets and reporting deliverables under our agreement. We work through permissions you grant. Third-party licenses and subscriptions still apply.
What happens if the partnership ends?
You keep your accounts and agreed deliverables. We document the setup, provide client-specific files and exports, and coordinate the handover of any services we manage. Continued hosting and software may require your own subscriptions. Our reusable internal tools remain ours; your agreed rights to the delivered assets remain yours.
YOUR NEXT MOVELET'S MAKE IT COUNT.
LET’S GET
THE BALL
ROLLING.
We’ll discuss your goals, identify what is missing from your lead-generation setup and outline the scope that makes sense for your business. You’ll know what we recommend and why before deciding to move forward.
GOOD THINGS AHEADYour next chapter
starts here.LET’S TALK ABOUT THE ROAD AHEAD ↗
starts here.LET’S TALK ABOUT THE ROAD AHEAD ↗
Let’s map your lead-generation plan.
Tell us about your business, your goals and what you would like to improve. We’ll reply to arrange a conversation and discuss a scope tailored to you.
Email us to get started ↗Custom scope and pricing after our call. Ad spend is separate.